Football
The happiest man from Messi’s transfer? Michael Jordan! Thanks to the Argentine, he’s making millions
If you’ve seen the footage of Lionel Messi’s welcome at the Parc des Princes, you’d say PSG fans are the most excited about this transfer. However, there is another person who has been helped a lot by the Argentine’s arrival in Paris. And that, somewhat surprisingly, is Michael Jordan.
If you’ve seen the footage of Lionel Messi’s welcome at the Parc des Princes, you’d say PSG fans are the most excited about this transfer. However, there is another person who has been helped a lot by the Argentine’s arrival in Paris. And that, somewhat surprisingly, is Michael Jordan.
Sport isn’t just purely about sport anymore, it’s now a huge business. Michael Jordan, a basketball legend and one of the best players in history, knows this very well.
Since the 2019/20 season, PSG has been using the Nike Jordan brand on its jerseys. in addition, the 58-year-old Jordan owns five percent of the rights to every PSG jersey sold.
And which names in the world sell the most jerseys? Cristiano Ronaldo and Lionel Messi. It was abundantly clear that there would be an extreme demand for the blue number 30 jerseys after the Argentine’s transfer to PSG. And that was confirmed.
Messi’s jerseys sold out immediately, so PSG have made 120 million euros so far. That means Michael Jordan made 6 million euros in just one weekend. That’s a decent weekend job.
PSG even expects, according to their calculations, that around two and a half million jerseys with Messi’s name on them should be sold this season. That would throw another chunk of change at Jordan.
But the former Chicago Bulls player needed the boost. According to Forbes magazine, Jordan’s net worth fell from $2.1 billion to $1.6 billion during the coronavirus pandemic.
So if you plan on buying a Messi jersey at PSG, remember that you’re putting five percent in Michael Jordan’s pocket.
Source: Marca